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Evaluating Your Own Performance

The objectives of performance evaluation may be to ensure that the company is getting adequate returns on what it is spending on the employees and also to relate it to rewards and promotions. Well managed companies look at it as a tool to understand its employees’ issues and for the employees’ to realize the company’s objectives. They also use it to promote employees’ career and growth.

However, conscientious employees with an eye on their own career enhancement do not wait for others to evaluate them. They constantly evaluate themselves and try to improve their performance to achieve their career objectives. It gives them self confidence and happiness as they are in full control.

How does one go about evaluating ones own performance? Performance is always evaluated against a set of goals that one sets out to achieve. Your personal goal may be to become top of the class marketing executive in your area of operation. To achieve this goal, you will need to know specifically what your key result areas are and how you can measure them. You would also like to know where you have reached, how much more you have yet to go and in which direction. You need to have your job description clearly written down so that you know your focus areas of work and do not drift from day to day, doing tasks with no relation to your goals.

The key result areas will have key result indicators which may be tangible or intangible. Tangible indicators are normally figures like sales target, profit target, which can be easily measured. Then there are intangible ones like building customer relations, increasing goodwill which are often affairs of the heart; they are very important and affect the tangible results but very difficult to measure objectively. Nevertheless, an attempt may be made to measure them on a scale of 1 to 5 or 1 to10 basing it on the opinions of people who can make an independent and unbiased judgment for you.

The results then should be compared with benchmarks to know how you performing in relation to your colleagues or competitors and more importantly to know if you are making real progress from month to month or just drifting.

It may also be a good idea to do a SWOT analysis of yourself, listing your strengths, weaknesses, opportunities and threats to your career goals. This requires an honest self assessment and also taking candid opinion of others whom you consider to be your well wishers.

The above measures may go a long way in helping you achieve your goals in life. Sometimes working with a life coach or a business coach can guide you in the right direction and give you the momentum to get your life moving on the path to success.

All the best,

Natalie Dee
London Life Coach & Business Coach


" Ashok has been absolutely spectacular and completely professional. In areas that our company struggled to make progress, Ashok took the reigns and we immediately saw results. I enjoy working with people who are trustworthy, and Ashok fits the bill."

David Meyers
Chief Operating Officer and Director of Finance

"Ashok Gupta provided our company excellent services mainly with article’s content. Ashok is a very approachable person who delivers his work always on time, and I would thoroughly recommend him in the future." Yours sincerely,

"Tal Gur",Owner of Software Company and Web Businesses

"He is a consummate professional who, from the get-go, has exceeded my expectations. Extremely smart, articulate, and knowledgeable. He has proven to be very conscientious, and takes 100% responsibility for quality control. It is really a joy to find someone like Ashok who can be counted on to provide outstanding and reliable service like this. In a word, a gem. I recommend his services wholeheartedly."

Kathy Lim, Marketing Expert, Canada

"Ashok has gone above and beyond my expectations. His clear and effective communication and updates were helpful and his delivery of the project excellent, I now feel I have found a great work partner in Ashok and will be working with him again very soon. Thank you for all your help and I look forward to our next project together."

Natalie Armstrong Globalheart Partner/Textile Designer

"I have been using Ashok''s services for over a month now since his work was so good from the initial project listed here. He''s been fantastic and very communicative tailoring his work to my specifications. I''d highly recommend him and his staff. "

Dr. Paul Obrien, Owner of Acupuncture Clinic

"Ashok has been amazing and i will continue to use his services for a long time!!! "

Chris ,Owner Real Estate Business

"Ashok & his team are great. We have an ongoing relationship and nothing I ask for is turned down. They can work with tight deadlines and deliver excellent work. Very professional in communication and Ashok will ask for clarification to make sure they deliver what you are looking for. I recommend them. "

Camilla, Administration Manager, Physician and General Surgeon Clinic

"Ashok was able to complete any task I threw at him with ease and grace. The quality of his work was high. He was proactive about contacting me regarding next steps and was able to complete tasks with minimal instruction. I would highly recommend him."

Steve Kinney

"Excellent working with this team! Really have benefitted from their efficiency, accuracy and easy communication. Definitely recommend."

Natalie, Lifecoach & Business Coach, UK

"Great service, delivers on time with great quality"

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